Early on, R3 decided to start producing chassis/bodies for 1965 through 1970 convertible and fastback Mustangs. The R3 team then examined the products of a competing Mustang body shell manufacturer to learn where improvements could be made both to the product and the sales experience, as well as after-sale care. Superior parts quality, consistency, custom orders, tech support and white-glove customer service were key goals.
R3 has put measures in place at every step to ensure that the above goals are met. R3’s General Manager, Bill Schaffhouser, has 30 years of corporate experience that gives him the ability to see the big picture, and to provide top-level customer service and correct any issues while retaining a satisfied customer. Bill began working with Ford soon after the company started to ensure that the best products and customer service were being offered to the Mustang market.
R3 Performance Products is proud to announce that, earlier this year, Ford Motor Company awarded the company licensing rights to the models listed above.
R3 Performance Products, Inc. spent over a million dollars in their proprietary jig design along. R3 recognized that the Mustang industry needed a new leader in fitment and quality and set out to be that leader. The guys at R3 are no stranger to designing and building high-end, turnkey cars and off-road racing trucks. R3’s Research and development team have built many off-road and recreational racing vehicles that have withstood the harsh California deserts.
R3 started by acquiring one original fastback and one original convertible from each of the three original Ford manufacturing plants: Dearborn, Michigan; Metuchen, New Jersey; and San Jose, California. They analyzed each of the vehicles and gathered measurements and data for where mounting holes, brackets and tabs were placed. They then took an average of those measurements and used that to design and build R3’s Super Jigs. With all of the collected data, they applied modern technology to improve the already-durable mustang body shells.